Eine weitere Initiative, die mir am Herzen liegt: Seeing Is Believing

13. Oktober 2006

In 2003, to celebrate the Bank’s 150th anniversary, Standard Chartered, in collaboration with leading eye care agencies, launched Seeing is Believing, with the aim of restoring the sight of 28,000 people across the world. This represented a sight restoration for every member of staff at that time. This staff led initiative was hugely successful and doubled its target, inspiring a new challenge to contribute towards one million sight restorations.

Seeing is Believing has reached its fundraising target of USD 6 million a year ahead of schedule and will deliver one million sight restorations by the target date of World Sight Day 2007.

Inspired by our fantastic achievements so far, we are ready for our next challenge. After extensive consultation with the World Health Organisation and leading eye health care organisations, we are proud to announce our most ambitious plan to date. The next phase of Seeing is Believing will help 10 million people across 20 countries focusing on prevention and education as well as sight restoration. The next phase of Seeing is Believing will help 10 million people across 20 countries focusing on prevention and education as well as sight restoration.

We will continue to help people with cataracts as well as broadening our approach to help tackle other causes of preventable blindness including glaucoma, trachoma and river blindness. As well as helping to cure avoidable blindness, the project will engage with projects aimed at preventing vulnerable people from losing their sight through education and community based projects.

We will also look to increase our support to children, helping them access education and other opportunities, providing them with a chance to reach their potential and support themselves and their families.

The funds raised through the programme will go towards necessary operations, medical equipment, education, training and awareness to have a direct and positive impact on the lives of 10 million people.

Seeing is Believing has the ability to change millions of people’s lives across the world. With your help, we can carry out our aim and help not only those directly affected by blindness but those within their families, communities and even countries.

We are already helping save one million sights, help us save more…